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- Pymnts.com “online retailers lose half of sales to checkout friction,” Jan 2023.
- https://www.drip.com/blog/cart-abandonment-statistics January 2022
- Mastercard data warehouse, benchmarked Q2 2023 sample of MDES for merchants customers on CNP first attempt transaction
- Mastercard internal analysis. Limited to Mastercard SRCi embedded conversion for new user. Data from July 2023, excluding fraudulent related traffic. Conversion based on adjusted conversion with card enrolment error excluded and 8% traffic removed from unrecognised user flow due to drop-off on OTP screen due to external reasons.
- Data provided by PayU using Mastercard Unified Checkout Solutions
- Mastercard customer data only. H1 2023, Q1 vs. Q2 period